4.8/5 (1,664 Reviews).

GRETA | FORGIVING FIT RUFFLE MIDI DRESS

Name: GRETA | FORGIVING FIT RUFFLE MIDI DRESS
Brand: Ivy & Brooke New York
Price: 54.95 GBP
Availability: InStock

£170.00 £54.95 Save 68% / CLOSURE SALE

Free Protected shipping with Royal Mail

Secure payment with PayPal & Credit Card

30-Day Money-Back Guarantee

2 items: 10% off, 3 items 15% off, 4 items 25% off

Ships by

Fast & Free Shipping

Closure sale ends in

Last Chance to Order!

00

HOURS

:

00

MINUTES

:

00

SECONDS

THE RUFFLE MIDI DRESS THAT FLATTERS FROM EVERY ANGLE

Greta is the A line midi dress for women who want a silhouette that softens through the body without ever clinging. The round neckline keeps the line clean, the soft split sleeves frame the upper arm without hugging it, and the layered ruffles fall gracefully through the skirt for movement that looks natural with every step. The lightweight fabric breathes through warm afternoons and the relaxed cut works for a luncheon, a family gathering, or any evening where you want to feel quietly put together.

WHY YOU WILL LOVE IT

A line silhouette: softens through the body without ever clinging
Layered ruffles in the skirt: add movement that looks natural with every step
Soft split sleeves: frame the upper arm without hugging it
Lightweight fabric: stays comfortable through warm afternoons and full days out

Greta is the midi dress you reach for when you want to look beautiful without effort.

Enjoy free delivery on every order with no hidden costs and no minimum spend. Each parcel is carefully prepared and shipped with tracking for your peace of mind. If you have any questions, our friendly team at support@ivyandshaw.co.uk is always here to help.

We offer a 30-day money-back guarantee on all orders. If you’re not satisfied, simply return your item and we’ll give you a full refund!

Questions or need assistance? Our dedicated customer support team is available 24/7.

Whether you need help with sizing, product details, or your order, we’re always happy to assist.

📧 support@ivyandshaw.co.uk

Don’t hesitate to reach out. We’ve got you.

{"id":57596439331164,"title":"Pink \/ S","option1":"Pink","option2":"S","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":81509973688668,"product_id":15577387336028,"position":1,"created_at":"2026-05-09T09:41:22+01:00","updated_at":"2026-05-09T09:41:26+01:00","alt":null,"width":800,"height":1000,"src":"\/\/www.ivyandshaw.co.uk\/cdn\/shop\/files\/2_66a07779-755a-420e-b808-560da0ec5f6e.png?v=1778316086","variant_ids":[57596439331164,57596439363932,57596439396700,57596439429468,57596439462236,57596439495004]},"available":true,"name":"GRETA | FORGIVING FIT RUFFLE MIDI DRESS - Pink \/ S","public_title":"Pink \/ S","options":["Pink","S"],"price":5495,"weight":0,"compare_at_price":17000,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":69783397007708,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1000,"width":800,"src":"\/\/www.ivyandshaw.co.uk\/cdn\/shop\/files\/2_66a07779-755a-420e-b808-560da0ec5f6e.png?v=1778316086"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}}

COMBINE & SAVE EXTRA up to 25%

6,000+ CUSTOMERS LOVE IVY & SHAW

"I wore this to a summer wedding and got compliments all night long!"

Verified

Sienna Caldwell

"This dress fits so perfectly that I ordered it in a second color!"

Verified

Madeline Pierce

"This top flatters my midsection so well that I finally feel confident getting dressed again!"

Verified

Darlene Whitaker

"Ivy & Shaw never disappoints. Every time I order a dress I fall in love with it all over again!"

Verified

Rosalind Hayes

"The wrap detail on this dress cinches the waist perfectly and makes me feel so slim and elegant!"

Verified

Claire Collins

"The quality from Ivy & Shaw is exceptional and every order feels like a personal experience!"

Verified

Cambria Lawson

A Farewell after 20 Years

In 2006, my husband Shaw and I opened a small boutique with nothing but a shared dream.

This year, life had other plans. Shaw was diagnosed with an illness that changed everything. He can no longer be part of the day to day, and running this without him simply does not feel right.

So we have made the decision to close our store, not because we want to, but because this was always ours, together.

Before we say goodbye, we want every piece Shaw and I carefully selected to find a home. Our collection includes clothing for both women and men, chosen with care over the years.

Everything is now up to 70% off, with prices we never thought we would offer. On top of our sale prices, you will receive extra bundle savings at checkout.

Buy 2 and Save 10%
Buy 3 and Save 15%
Buy 4 and Save 25%

Discounts apply automatically at checkout.

We have limited stock left. Once something sells out, it is gone for good. No restocks. No reopening.

With love and gratitude,
Ivy 💕

Bestselling dresses - Up to 70% off

Sale

OPAL | SCULPTED SILHOUETTE SATIN MIDI DRESS

£150.00 £39.95 Save 73%

Sale

BEATRICE | ARM COVERAGE FLORAL WRAP DRESS

£79.95 £39.95 Save 50%

Sale

GWENDOLYN | FORGIVING DRAPE SUMMER DRESS

£134.95 £39.95 Save 70%

Sale

CARMEN | TUMMY COVERAGE MAXI DRESS

£69.95 £34.95 Save 50%

Sandals you'll love - selling fast

Sale

NADINE | NO FUSS SLIP ON SANDAL

£68.00 £39.95 Save 41%

Sale

STELLA | NO FUSS STRAPPY SANDAL

£135.00 £54.95 Save 59%

Sale

NAOMI | NO FUSS WEDGE SANDAL

£79.95 £39.95 Save 50%

Sale

CHARLOTTE | NO FUSS COMFORT SANDAL

£75.00 £34.95 Save 53%

TWO-PIECE SETS - Last stock

Sale

DORIS | FORGIVING DRAPE LINEN BATWING SET

£99.95 £44.95 Save 55%

Sale

ESTELLE | TUMMY COVERAGE TWO-PIECE SET

£215.00 £59.95 Save 72%

Sale

MAXINE | FORGIVING DRAPE WIDE LEG SET

£99.95 £44.95 Save 55%

Sale

EUNICE | ARM COVERAGE 3-PIECE SET

£125.95 £49.95 Save 60%

@font-face { font-family: "Tenor Sans"; font-weight: 400; font-style: normal; font-display: swap; src: url("//www.ivyandshaw.co.uk/cdn/fonts/tenor_sans/tenorsans_n4.966071a72c28462a9256039d3e3dc5b0cf314f65.woff2") format("woff2"), url("//www.ivyandshaw.co.uk/cdn/fonts/tenor_sans/tenorsans_n4.2282841d948f9649ba5c3cad6ea46df268141820.woff") format("woff"); } @font-face { font-family: Outfit; font-weight: 300; font-style: normal; font-display: swap; src: url("//www.ivyandshaw.co.uk/cdn/fonts/outfit/outfit_n3.8c97ae4c4fac7c2ea467a6dc784857f4de7e0e37.woff2") format("woff2"), url("//www.ivyandshaw.co.uk/cdn/fonts/outfit/outfit_n3.b50a189ccde91f9bceee88f207c18c09f0b62a7b.woff") format("woff"); }

FREE SHIPPING

Orders in the United Kingdom are always shipped for free with Royal Mail and insured with track & trace.

30-DAY MONEY-BACK GUARANTEE

At Ivy & Shaw, you can shop with peace of mind thanks to our 30-day money-back guarantee. Simply return your items within 30 days.

SECURE PAYMENTS

Pay with confidence using major credit & debit cards (Visa, Mastercard, etc.) and digital wallets. Your payment details are always safe and protected.

FREE SHIPPING

Orders in the United Kingdom are always shipped for free with Royal Mail and insured with track & trace.

30-DAY MONEY-BACK GUARANTEE

At Ivy & Shaw, you can shop with peace of mind thanks to our 30-day money-back guarantee. Simply return your items within 30 days.

SECURE PAYMENTS

Pay with confidence using major credit & debit cards (Visa, Mastercard, etc.) and digital wallets. Your payment details are always safe and protected.

Got a Question? Just Send Us a Message

Whether you have a question, need a little help, or just want to share your thoughts, you can always email us at support@ivyandshaw.co.uk. We read every message ourselves and love connecting with you.